Honor | SUNRISE ADVANCED MATERIAL wins the title of "Brand Enterprise Empowering High-Quality Economic Development through Green Transformation and Upgrading of Hunan Mining Industry"
Apr 15,2025
Recently, SUNRISE ADVANCED MATERIAL Technology (Xiangxi) Co., Ltd. (hereinafter referred to as SUNRISE ADVANCED MATERIAL), a wholly-owned subsidiary of SUNRISE Mold, was awarded the title of "Brand Enterprise of Hunan Province's Mining Industry Green Transformation and Upgrading to Empower High-Quality Economic Development". This commendation not only affirms SUNRISE ADVANCED MATERIAL's achievements in green transformation and upgrading, but also encourages and spurs SUNRISE to forge ahead on the path of green development.
1、 A New Benchmark for Green Mining—Empowering Resources with Technology, Driving the Future with Innovation
Under the guidance of the national "dual carbon" strategy, SUNRISE ADVANCED MATERIAL actively responds to the call for the "rise of central China", relying on the abundant non-metallic mineral resources in Xiangxi Prefecture. With green, intelligent, and sustainable development as its core, it is building a leading domestic non-metallic new material industrial base, opening a new chapter in the high-quality development of the mining industry.

Since its establishment in 2022, SUNRISE ADVANCED MATERIAL has always adhered to the concept of sustainable development, benchmarking against global giants in the non-metallic mining industry. It uses high-end calcium carbonate products as a foundation to develop the inorganic non-metallic new material industry. With a medium-to-long-term planned investment of 1 billion yuan, it is committed to building an advanced green industrial chain of "resource development—ultra-fine powder research and development and production—high-end downstream product manufacturing—digital international marketing platform".
2、 Technological Innovation—Breaking Monopolies, Empowering Industrial Upgrading and Technological Breakthroughs
The SUNRISE non-metallic new material industrial base project has a total investment of 420 million RMB and a total land area of approximately 172 mu. Adhering to the concept of sustainable development, the project will be uniformly planned and constructed in phases, gradually forming an annual production scale of 400,000 tons of high-end heavy calcium, 205,000 tons of high-end nano-calcium and intermediate powder products, and 100,000 tons of high-end talc and other non-metallic powders. Products are widely used in automotive manufacturing, rubber and plastics, adhesives, coatings, environmental protection, and other industries.
SUNRISE ADVANCED MATERIAL uses technological innovation to drive brand upgrading. Relying on the group's academician workstation and collaborating with Hunan University, it jointly develops high-purity ultra-fine nano-calcium powder production technology. This technology will break foreign monopolies, fill the gap in the high-end nano-calcium market, and its products will be widely used in automotive manufacturing and other high-quality fields in the future, gradually highlighting its core competitiveness and product strength.
3、 Social Value—Contributing to Rural Revitalization, Activating Regional Economy
SUNRISE ADVANCED MATERIAL's layout in Xiangxi helps drive employment, directly providing more than 300 jobs and prioritizing the absorption of local labor. In the future, it will indirectly drive nearly 1,000 people to employment in upstream and downstream industries, promoting high-quality employment for local youth. At the same time, it integrates resources, revitalizes existing resources such as local solution and high-calcium stone, and is committed to continuously improving added value, promoting the transformation from "selling raw ore" to "selling high-end products", and injecting strong impetus into the industrial upgrading of Xiangxi Prefecture.
4、 Future Outlook—Creating a New Business Card for Xiangxi's "Green Mining"
SUNRISE ADVANCED MATERIAL will continue to deepen the integration of "resources + technology + ecology", focusing on the planning and layout of downstream products such as polymer masterbatches and silicone sealants. In the future, it will cooperate with domestic and international partners to promote the application of non-metallic new materials in new energy and environmental protection materials, promote the layout and development of the entire industrial chain, and help Xiangxi become a highland of inorganic non-metallic industries.
Building with integrity, developing with green.
SUNRISE ADVANCED MATERIAL uses technological innovation as its engine and green development as its background. On the road of transformation and upgrading, it always prioritizes the construction of "resource-saving and environmentally friendly" enterprises. The company adheres to strengthening, optimizing, and expanding its main business, promoting a fundamental change in the management and development and utilization of mineral resources, and unswervingly following the path of transformation and upgrading of "two types" construction, setting a benchmark for the development of green transformation enterprises. With the honor of "Brand Enterprise of Hunan Province's Mining Industry Green Transformation and Upgrading High-Quality Development", it is writing a glorious chapter in the transformation of Xiangxi's mining industry! We sincerely invite global partners to join hands and create a sustainable future!
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